For years the makeup and beauty industry have been ridiculed for their diabolical cruelty to animals. The methoods used in order to test these makeup/beauty samples on animals its utterly horrific and sickening. During recent years it has come to light just how many beauty/makeup brands are NOT leaping bunny certified (cruelty free)
During my recent scrolling through the Internet and looking up at just which brands are the ones to avoid, I stumbled on some shocking discoveries.
As many of you know 'leaping bunny', a cruelty free program, strives to keep a cruelty free standard. you can find logo's like this one beside products and companies that have been found to be totally animal cruelty free.... but is it all true?
Well, let me put it to you this way. Lets take for example everyone's favourite cruelty free companies such as The Body Shop, Urban Decay & NYX, these companies ARE leaping bunny certified,therefore are totally 100% cruelty free...Well, they should be.
All three companies are in fact owned by L'Oreal who practise animal testing.So by puchasing any of these brands, your money is going straigh into L'Oreal's pocket
So do you want a list of REAL cruelty free products? lets have a go then (I have added in some American companies for my American readers too)
LIMECRIME (not vegan although they claim to be)
WET N WILD
If you want any more information on any other companies who are cruelty free just comment below or mail me at firstname.lastname@example.org